Skip to Content

Robin DiAngelo. Wikipedia

Corporate America goes ‘woke’

A special event held on Friday in San José, California, offered a foretaste of the anti-white bias of corporate culture. The "Silicon Valley Leadership Group", an interest group founded in 1978 made up of over 350 Californian companies, held the so-called "Diversity Forward Summit".

Published: February 24, 2021, 10:52 am

    Read more

    San José, California

    At the event, the first twenty companies and institutions that want to commit to the so-called “25 × 25 agreement” in the future were announced. The “25 × 25” is not just any association, but a concrete vision for the future. According to the group, the change to “diversity, equality and inclusion” will be promoted with ambitious goals.

    The agreement provides two options: Either the company undertakes to have at least 25 percent of its managers as “underrepresented people (people of color/women)” by 2025. Or the company undertakes to increase the number of “underrepresented people” in its management positions by at least 25 percent by 2025.

    The field of activity of the signatories is wide-ranging: The list includes large tech companies (Twitter, Facebook, Zoom, Western Digital, Equilar), airlines (United Airlines, Alaska Airlines), universities (Foothill De Anza College, Santa Clara University ), a bank (Silicon Valley Bank), a financial service provider (Listo), an electronics company (Flex), a photonics company (Lumentum), a newspaper (San Francisco Chronicle), a football club (San Francisco 49ers), a civil rights organization (NAACP), a lobby group (Silicon Valley Leadership Group), a think tank (Bay Area Council), a hospital (Stanford Lucille Packard Children’s Hospital) and a solar cell manufacturer (SunPower).

    Companies know, said the CEO of the Silicon Valley Leadership Group, Ahmad Thomas, at the event, “that diversity and inclusion are at the heart of business competitiveness, innovation and a stronger social fabric”. At the same time, the event also demonstrated how far the arm of the large corporations extends. US Senator for the State of California, Alex Padilla (Democratic Party), congratulated the organizers for the initiative.

    However, such quotas, which override the performance principle, are not an isolated case: The fast food chain McDonald’s threatened its executives not to pay out all their bonuses if they do not hire more minorities in higher positions in accordance with the new company policy. Apart from the mission to achieve gender parity by 2030, McDonald’s aims to “increase historically underrepresented groups in leadership roles (senior directors and above) in the US to 35 percent and the representation of women in leadership roles to 45 percent worldwide” by 2025.

    In addition, the Goldman Sachs bank no longer participates in IPOs of companies in which the supervisory board consists only of white people. Other institutional investors, including State Street Global Advisors and BlackRock, have made statements about the need for “diversity” and certain “climate goals” in the companies in which they invest.

    This week, a Coca-Cola company employee leaked videos and pictures of a training program asking participants to “be less white” in order to combat racial discrimination. In an online seminar for Coca-Cola employees, none other than Robin DiAngelo appears in the video. The 64-year-old is considered a pioneer of the “Critical Race Theory” and founded the concept of “White Fragility”, which puts all white people under suspicion of racism.

    Coca-Cola has meanwhile confirmed in a vague statement that although the video can be accessed via the Coca-Cola training program, it is not part of the curriculum.

    In California, the monitoring of this supposedly racially “just future” has taken over in parts of the state. Governor Gavin Newsom (Democratic Party) had already signed a law on September 30, 2020 that requires California-based listed companies to have at least one board of directors that belongs to an “underrepresented community” by the end of 2021. California no longer has a white majority. It is now about “individuals who identify as Black, African American, Hispanic, Latino, Asian, Pacific Islander, Native American, Native Hawaiian or Alaska, or who identify as gay, lesbian, bisexual or transgender”.

    Consider donating to support our work

    Help us to produce more articles like this. FreeWestMedia is depending on donations from our readers to keep going. With your help, we expose the mainstream fake news agenda.

    Keep ​your language polite​. Readers from many different countries visit and contribute to Free West Media and we must therefore obey the rules in​,​ for example​, ​Germany. Illegal content will be deleted.

    If you have been approved to post comments without preview from FWM, you are responsible for violation​s​ of​ any​ law. This means that FWM may be forced to cooperate with authorities in a possible crime investigation.

    If your comments are subject to preview ​by FWM, please be patient. We continually review comments but depending on the time of day it can take up to several hours before your comment is reviewed.

    We reserve the right to del​ete​ comments that are offensive, contain slander or foul language, or are irrelevant to the discussion.

    • LuciusAnnaeusSeneca

      Most Americans don’t want anything more from business than the products and services they offer. They can get ‘woke’ blather from the media. They don’t want to be bothered by it when they buy goods and services.


    UN General Assembly no longer requires proof of vaccination for attendance

    New YorkCuriously presidents, ministers, diplomats and their staff members, many of whom continuously harass their populations with arbitrary Covid measures, will not have to present proof of vaccination or health passports upon arrival at the UN headquarters in Manhattan, New York.

    Wall Street: Pfizer and Moderna should brace for cliff in vaccine sales

    New YorkPfizer and Moderna could see their profits implode as investors brace for a precipitous drop in vaccine sales. Wall Street analysts believe the writing is on the wall.

    Top university athlete sends a message from his hospital bed to warn against vaccination

    An American college athlete from Tennessee developed myocarditis after the Covid-vaccination. He deplored the total absence of informed consent and advised others against getting the jab.

    US football team experiencing ‘highest spike’ of Covid-19 despite most being vaccinated

    With the US state of Georgia set to host its first home game at Sanford Stadium on Saturday, football coach Kirby Smart said three or four of his players were down with Covid-19. Some 90 percent of the players have been vaccinated.

    Harvard epidemiologist: Case for Covid vaccine passports has imploded

    A newly published medical study has found that infection from Covid-19 gives far better protection against the Delta variant of the virus than vaccines do, obliterating the case for a health passport indicating vaccination status.

    US Navy officer: Mandatory Covid jabs for soldiers could create national security crisis

    WashingtonA US Navy officer warned in mid-August of a "serious national security threat" if the US military imposed mandatory mass vaccinations on all its soldiers. On August 23, on the same day that the US Food and Drug Administration "approved" the unavailable Pfizer's Covid vaccine Comirnaty, the decision was made that the vaccine would be mandatory for the entire US military.

    Graphene oxide is the main ingredient in Covid jabs says former Pfizer employee

    According to a former Pfizer employee and current analyst for pharmaceutical industries, graphene oxide nanoparticles are the key ingredient in BioNTech/Pfizer Covid-19 shots, the product which is being marketed as a “vaccine”. But bad news from Japan may have an impact on this marketing strategy.

    Repeated booster jabs may be lethal researcher warns

    A researcher has warned that the Covid vaccine spike protein could destroy natural immunity. Immune failure may be due to a buildup of vaccine-induced spike proteins inside the body, said Walter Chesnut of

    World stunned by 20 years of media and presidential lies about Afghanistan

    WashingtonAs recently as on July 6, 2021, US President Joe Biden dismissed all notions of a hasty American retreat from the advancing Taliban in Afghanistan.

    CDC considers 12 of the 13 most vaccinated countries a travel risk

    WashingtonThe US Centers for Disease Control and Prevention (CDC) updated its list of the riskiest countries for travel due to increasing cases of Covid-19. Curiously, vaccination has had totally the opposite effect to what had been expected: 12 of the 13 countries on the Johns Hopkins list of the most vaccinated are currently listed by the CDC as "high" or even "very high" SARS-Cov-2 travel risk.

    Go to archive