Harvard Kennedy School’s Shorenstein Center on Media, Politics and Public Policy released a study Wednesday comparing news coverage of Trump and Clinton during the general election, and the results show that Trump was quite correct in questioning the media’s biased reporting.
The study, based on election reports by all the main US outlets ABC, CBS, CNN, Fox, the Los Angeles Times, NBC, The New York Times, USA Today, The Wall Street Journal, and The Washington Post, showed that news coverage of Trump after the primaries was 77 percent negative and 23 percent positive. For Clinton, the figures were 36 percent positive and 64 percent negative.
“Negative coverage was the order of the day in the general election. Not a week passed where the nominees’ coverage reached into positive territory,” author of the study, professor Thomas E. Patterson, wrote on the Shorestein Center website. “It peaked at 81 percent negative in mid-October, but there was not a single week where it dropped below 64 percent negative.”
Despite Clinton and her surrogates spending a record $1.2 billion for her losing presidential campaign, twice as much as the winner, Donald Trump, according to the latest records, the media bias could not help her.
The president-elect, who confounded critics during the campaign by saying there was no need to raise or spend $1 billion or more, spent some $600 million, according to the New York Post.
Clinton’s expensive machine burned $131.8 million in just the final weeks, with the Trump campaign spending only $94.5 million in the home stretch — from Oct. 20 to Nov. 28 — and had $7.6 million left. That budget includes $66 million of his own cash.
Trump’s 63 million widely distributed votes cost him roughly $9.50 each. Her 65.5 million bunched-up votes each cost roughly $18.32.
The figures include all spending by the campaigns, PACs and party committees.
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