The cable news outlet experienced a dramatic collapse in ratings last week compared to 2017. According to AdWeek, CNN viewership is down by 41 percent in daytime TV ratings and down by 36 percent in primetime versus the same week last year.
“CNN ranked No 6 across basic cable in total primetime viewers, and No 5 in total day this past week. Despite the top 10 finishes, the network was -36 percent in primetime viewers, and -41 percent in total day viewers vs. the same week last year”, AdWeek noted.
The virulently anti-conservative news network was once again beat by its traditional competitors: Fox News was number one across the board for basic cable for the Labor Day week of Sept. 03, 2018.
It has been at the top in total viewers across the 24-hour day for 35 consecutive weeks, while MSNBC came in second.
In basic cable, CNN was placed fifth with ESPN and Nickelodeon placing number 3 and 4 respectively as the silly cartoon character Sponge Bob suddenly emerged to be more popular or credible than CNN news anchors Jake Tepper and Chris Cuomo.
In primetime, CNN ranked only number six while ESPN secured the first ranking. Fox News, MSNBC, HGTV, and the USA network all received better ratings than CNN for primetime views.
The network has repeatedly seen large viewership losses compared to 2017. In August, the network lost 12 percent of its primetime viewers compared to 2017. During one week in August, the network dropped 23 percent during the day and 24 percent in primetime compared to the same week last year, Breitbart News reported.
CNN’s decline may be the result of President Trump mocking the network’s bias, but viewers have also come to the same conclusion as they have been switching over to other, less biased sources of news and information.